About Us

The InsurMark Story

Since 1983, InsurMark has been an industry leader in the “safe money” business because of our commitment to building lasting relationships with carriers, advisors, vendor partners and our community.

Our focus on helping financial advisors optimize their business and create a lifestyle and legacy for their clients and themselves is what makes us the industry’s leading Advisor Development Organization.

Our Mission

To be the recognized leader in providing dynamic solutions that will protect and enhance the financial security of every home in America.


Throughout its history, InsurMark has specialized in the distribution of fixed indexed annuities and life insurance products, and we are among the top-tier of the insurance distributors with independent advisors in all 50 states.

Our focus on the core principles of integrity, innovation, services—all guided by the leadership of founder Steve Kerns—has led producers to place nearly $5 billion in fixed and fixed-indexed annuity premium in the past 10 years.

In 2002, Inc. Magazine named InsurMark one of the fastest-growing companies in America. We achieved that honor again in 2013.

Long-recognized as a strategic and passionate leader in the industry, InsurMark was one of the founding organizations of LifeUSA (known today as Allianz). In 2006, InsurMark became a founding member of the prestigious Annexus Group (now Annexus), a prominent innovator and thought-leader in the retirement-solution industry.

20,000 Contracted financial advisors since 1983

InsurMark pioneered the “personal marketing consultant” concept to help advisors grow their businesses to new levels. And our network of industry partners and resources are crucial elements that contribute to the success of every producing advisor.